Items where Subject is "15 COMMERCE, MANAGEMENT, TOURISM AND SERVICES > 1505 Marketing" - Repository UIN Mataram

Australian and New Zealand Standard Research Classification (28)
- 15 COMMERCE, MANAGEMENT, TOURISM AND SERVICES (28)
  - 1505 Marketing (28)
    - 150501 Consumer-Oriented Product or Service Development (11)
    - 150502 Marketing Communications (4)
    - 150503 Marketing Management (incl. Strategy and Customer Relations) (6)
    - 150504 Marketing Measurement (1)
    - 150505 Marketing Research Methodology (1)
    - 150506 Marketing Theory (2)
    - 150507 Pricing (incl. Consumer Value Estimation) (2)
    - 150599 Marketing not elsewhere classified (3)

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Number of items at this level: 3.

Article

Baihaqi, Muh. (2017) Peran badan promosi pariwisata daerah (BPPD NTB) dalam membangun brand wisata syari'ah di Nusa Tenggara Barat. Iqtishaduna Jurnal Ekonomi dan Keuangan Islam, 8 (02). pp. 203-219. ISSN 2655-9714

Baihaqi, Muh. (2018) Standar halal hotel syari’ah (studi di Hotel Grand Madani Syari’ah Mataram). Iqtishaduna, 9 (2). pp. 118-134. ISSN eISSN 2655 9714

Mas'ud, Riduan and Yusup, Muhammad (2021) Effects of customer relationship marketing, service quality, and product excellence on customer value and its effects on satisfaction and loyalty of PT. Bank Syariah Mandiri customers. International Journal of Islamic and Social Sciences, 1 (3). pp. 89-102. ISSN 2798-4559

This list was generated on Wed Jul 17 10:43:20 2024 WITA.